Cookies Policy

This Cookies Policy explains how TailTrack uses cookies and similar technologies, including localStorage and other browser storage. It should be read with our Privacy Policy.

Cookies are small files stored on your device by a website or app. Similar technologies include localStorage, sessionStorage, pixels, scripts, SDKs and other technologies that store information on, or access information from, your device.

We use the term "cookies" in this policy to cover cookies and similar technologies unless we say otherwise.

TailTrack uses cookies for:

• necessary purposes, such as login, security, request protection, authentication and remembering cookie choices;
• functional preferences, such as remembering interface choices;
• analytics, where you consent, to understand how TailTrack is used and improve the service;
• marketing, only if introduced in future and only after appropriate notice and consent.

Some cookies are necessary to provide TailTrack and do not require consent.

UK rules may allow limited exceptions for some statistical analytics and appearance or functionality preferences where strict conditions are met, including clear information and a simple way to object.

TailTrack currently takes a cautious approach: non-essential analytics and marketing technologies are not loaded unless you consent. Necessary cookies remain active because TailTrack cannot operate properly without them.

You can change your choices at any time using Cookie Preferences.

The table below summarises the main cookies and browser storage TailTrack uses. We keep it under review as the product changes.

Necessary cookies support login, authentication, request protection, session security, cookie choices and other essential platform functions.

You can block necessary cookies in your browser, but TailTrack may not work properly if you do.

Functional preference cookies remember choices such as dashboard sidebar state and theme preference.

These are used only to make the interface work in the way you choose. You can change or reset preferences through the product interface or browser settings.

We use browser analytics cookies and storage only where you consent through our cookie banner or Cookie Preferences. Cookie preferences do not turn off necessary service, security or operational logs.

Analytics may help us understand which pages and features are used, where users get stuck, onboarding progress, product performance, errors, reliability issues and whether improvements are working.

We do not use analytics cookies to sell pet-owner data or profile pet owners for advertising.

Analytics tools must be configured to avoid collecting sensitive free-text information, addresses, health details, vet details, passwords, tokens, payment details, care notes or prohibited confidential access, security or emergency details wherever possible.

Session recording helps us understand how people move through TailTrack, where they get stuck and which parts of the product need to be clearer or more reliable.

We only use session recording after analytics consent and only for product reliability, support and improvement. Sensitive content is masked or blocked before recordings are stored.

• analytics-consent gated;
• clearly disclosed;
• masked by default;
• sensitive booking, dashboard, payment and Pet Passport fields are masked or blocked while general interface text may remain visible;
• configured to scrub passwords, payment details, URL query strings and sensitive free text;
• restricted to authorised staff;
• retained for 30 days.

TailTrack does not currently use marketing cookies.

If we introduce marketing cookies, pixels or advertising technologies in future, we will update this policy and request consent before using them where required.

You can change cookie choices at any time using Cookie Preferences. You can also control cookies and browser storage through your browser settings. The exact controls vary depending on the browser and device you use.

If you delete cookies or browser storage, we may ask you to choose preferences again.

We store cookie choices in a first-party browser cookie so we can respect them across TailTrack subdomains. For logged-in users, we may also keep an audit record of cookie choices, including categories chosen, policy version, timestamp and user/account identifier. This helps us demonstrate compliance and honour preferences.

We may update this Cookies Policy from time to time. We will update the last updated date and, where appropriate, ask you to make new choices if we introduce new purposes or providers.